Oh, Those Horrible "First 5" Ads!
The California Children and Families Commission, a brainchild of Rob Meathead Reiner, supports kids under five and their parents, using money gleaned from a 50-cents-a-pack tobacco tax.
Their latest campaign is a series of television ads promoting preschool. Preschool may be a better alternative for a tyke than being dumped in front of a TV for days on end, but it's no replacement for a mom's or dad's love and continuous closeness. The "First 5" ads tell a different story -- Preschool your kid or he'll end up in jail.
I kid you not. My wife blogged on it tonight on her Voice of the Victims blog. Read it; you won't believe it!
Their latest campaign is a series of television ads promoting preschool. Preschool may be a better alternative for a tyke than being dumped in front of a TV for days on end, but it's no replacement for a mom's or dad's love and continuous closeness. The "First 5" ads tell a different story -- Preschool your kid or he'll end up in jail.
I kid you not. My wife blogged on it tonight on her Voice of the Victims blog. Read it; you won't believe it!
posted by Laer at 10:28 PM
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