Cheat-Seeking Missles

Friday, January 27, 2006

LAT: Blogger Sub-Extraordinaire

I'm sure they've been hanging out there for a while, but I only found them today: The LATimes' bold effort to blast into the Blogosphere. As a strategy for staying relevant in the wired age, I'm not finding a lot of hope for the LAT effort.

Here they are:

Lakers Blog: In the lead position of all the LAT blogs. Are dailies still relevant to sports fans? Maybe. Whatever their value and insight (and I'm the worst judge of that, having never watched a pro basketball game), the blog does generate a lot of comments.

Golden State Blog: The lead story is two days old. The LAT is CA's largest newspaper; shouldn't this blog have timeley insight? Useless. There is a post that's lefty-edgy though, indicating the LAT may use blogs to rant a bit. It criticizes the right side of the blogosphere for being quiet on the roll-out of the federal Medicare program.

The Moveable Buffet: Does anyone want to read a blog about Vegas entertainment?

Live Current: Listed fourth on the LAT home page is its national political blog. Oh, goody! Oh, wait. The most recent post is two days old. It criticizes a senator for having sports memorabilia on his office walls. Sheesh.

The Envelope: Booked as "The Ultimate Awards Site," it just might be. Entertainment is to the LAT as cars are to the Detroit Free Press and politics to the WashPost. Hollyweird talks to Hollyweird here.

I doubt if any of these blogs are making it onto too many blogrolls, and I doubt if they'll help keep LAT relevant.